Thoughts and Insights on corporate affairs, business and markets

My articles draw on my observations, experiences, successes and failures working with and learning from the boards of companies and investors on strategy and company affairs.

I’m currently available for consulting engagements.

Jonny Mulligan Jonny Mulligan

Entry 06: Why the German Government's Direction Matters for Europe

As the largest economy in the EU, Germany's political and economic direction will shape the future of the bloc, influencing European integration, defence policies and EU Green Deal economic initiatives. Coming at a moment when global economics and trade are being rapidly reorganised, the stakes for the future of the EU are high and decisions taken in Germany will be the most influential to the block for the next decade

Read More
Jonny Mulligan Jonny Mulligan

Entry 05: The State of UK Political Branding and Communication May 2025

The 1st of May 2025 UK local elections have highlighted significant issues in political communication and branding, particularly for progressive parties. The lack of compelling campaigns, ambition, and data-driven strategies should be a wake-up call. To make gains in the next election, these parties need to connect locally with the electorate now and gain a better understanding of retail politics in the post-trust, post-truth era of misinformation.

Read More

Entry 04: Navigating the complexities of culture in an unpredictable world

How do you get your corporate positioning and strategy right at a global level when there is so much difference from region to region? In 2025 the key for successful global positioning is to connect effectively with your key stakeholders by understanding the nuance and how culture works.

Read More
Jonny Mulligan Jonny Mulligan

Entry 03: Navigating the Investor Landscape: A Strategic Approach to Investor Relations

In today’s dynamic market environment, corporate boards face the dual challenge of managing talent, strategy, and risk while satisfying a diverse range of shareholders. Activist investors may push for short-term gains, while long-term investors advocate for sustainable growth. Here we discuss how to manage and balance these competing goals. Investor relations are designed to balance these competing demands, ensuring alignment with long-term strategic goals.

Read More
Jonny Mulligan Jonny Mulligan

Entry 02: A Decade of Climate Commitments: Progress or Performative Virtue Signalling?

On February 26, 2015, Senator Jim Inhofe brought a snowball into the US Senate to challenge the scientific consensus on climate change. Despite support from Tea Party activists, his actions did not prevent the signing of the Paris Agreement on December 15, 2015, committing to a 1.5°C target. Where did things go right and where did things go wrong?

Read More